Today we're launching something that could change the 2012 election: our grassroots fundraising program. And we’re counting on you to be a part of it.
Grassroots fundraising opens up the process of building this campaign to anyone who wants to take the reins, putting the power in the hands of supporters like you.
All you have to do to get started is to sign up for your own personal page. You can get creative and customize it however you'd like—from setting a goal for yourself to uploading a photo and telling the story of why you're getting involved. Then you're all set to start inspiring people in your networks to step up and support the President.
By the end of the day today, thousands of people will join the first class of 2012 grassroots fundraisers, and you can be one of them. Take a minute to create your 2012 grassroots fundraising page today.
As a 2012 grassroots fundraiser, you can recruit five new supporters or 500. Either way, the people you bring into this campaign will continue to grow it themselves, and wouldn't be taking that step without you.
If that concept sounds familiar to you, it's because it's the basis of all of our organizing—one supporter reaching out to the next, who reaches out to two more. Before you know it, you're no longer just a handful of people doing their best to re-elect the President. You've helped build a movement.
And we’ll be with you every step of the way, with tips for how to find first-time donors and reasons why folks should join this movement. Check back later today for more.